You don’t need us to tell you that the cost of doing business is higher than ever before.   Things are crazy, and while there may be tons of debate on why and how inflation is rising, or how long it may continue to rise, we’re only interested in the here and now. And the […]

Restaurants, like most public businesses, are communal spaces. Of course, you want people to come in with their families and friends–you want as many customers as possible!   However, all too often, restaurant owners’ marketing plans start and stop with opening the business. The truth is, repeat and regular customers are the lifeblood of your […]

Before we could read, write, or sell, we told stories. Storytelling is one of the most powerful tools you have not only in your personal life but for your business as well. Think of the millions of dollars going into TikTok accounts from corporate businesses looking to tell their own stories. Simply put, brand storytelling […]

Spring is in the air! For those of us here in the Northern Hemisphere, the weather is warming up, the leaves are growing again, and people are heading back out and about. And hopefully, out to your storefront! The question is, are you ready for them? Spring is a great time of year to start […]

From small towns across the country to corner stores and neighborhood shops in metro cities, you just can’t beat the classic cashier and countertop to check out your goods. However, while the brick-and-mortar store is still out there and thriving, the options consumers and customers alike have are higher than ever before. Small business owners […]